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Mondelez International New Zealand appoints senior marketer William Papesch

  • Who's Where
  • April 12, 2019
  • The Register team
Mondelez International New Zealand appoints senior marketer William Papesch

William Papesch will oversee the Auckland based marketing team of Mondelez International in New Zealand. He's set to manage brands within the local market including Cadbury, Pascall, The Natural Confectionery Company, belVita and Oreo.

Papesch has spent the last nine years with Heineken in various marketing roles in cities across the globe, including Auckland, Tokyo, Sydney, and most recently Singapore. Prior to Heineken, he spent four years with Auckland-based food manufacturer Hansells Food Group. He will start his new role at the end of April.
The move signals an expansion of Mondelez International's presence in New Zealand as it builds its local sales and marketing teams to support a range of new product launches, partnerships and consumer promotions.
 
Cara Liebrock, managing director at Mondelēz International New Zealand, says the company employs more than 100 New Zealand staff.
 
"We also partner with thousands of small, medium and large retailers up and down the country,” says Liebrock. “We are committed to delivering delicious products to Kiwis, just like we have for over 100 years. Building out a diverse and dynamic team will help us continue to deliver on this.”

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Readings present revised plan for Courtenay Central

  • Property
  • May 16, 2019
  • Radio New Zealand
Readings present revised plan for Courtenay Central

The company that owns Courtenay Central in Wellington says it has big plans for redeveloping the complex - which is closed due to earthquake risks.

Read more
 
 

How to tell if you're a born retailer

  • Opinion
  • May 16, 2019
  • David Farrell
How to tell if you're a born retailer

Retail is a profession, but true retailers are born not made, says Dave Farrell.

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Sustainable soap wrapper among major winners at Pride In Print Awards

  • Opinion
  • May 15, 2019
  • Sue Archibald
 Sustainable soap wrapper among major winners at Pride In Print Awards

A sustainable, heat sealed soap wrapper that is claimed to saving tonnes of PET plastic film, petrochemical wax and glue from landfill each year, has won a major award in the Pride In Print industry awards. Sue Archibald, Pride in Print Awards manager, shares more.

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Zavy and The Register have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

 
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Inside Little Yellow Bird’s equity crowdfunding campaign

  • News
  • May 15, 2019
  • Sarah Dunn
Inside Little Yellow Bird’s equity crowdfunding campaign

Wellington social enterprise Little Yellow Bird is seeking to scale its ethical apparel operation to the next level with an equity crowdfunding campaign.

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Auckland design agency wins gold for retail packaging

  • News
  • May 14, 2019
  • Courtney Devereux
Auckland design agency wins gold for retail packaging

As a benchmark for impeccably designed packaging of consumer products, The Dieline Awards this year saw creative agency Onfire walk away with recognition for fantastic design for their retail products. We spoke with Matt Grantham, creative director at Onfire Design, about the importance of a strong visual brand in the retail product sector.

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BYO containers policy live from June 1 at Foodstuffs stores

  • News
  • May 14, 2019
  • Sarah Dunn
BYO containers policy live from June 1 at Foodstuffs stores

Customers at Foodstuffs supermarkets’ instore butchery, seafood counter, delicatessen and bakery will be able to have food packed into their own clean, leak-proof containers from June 1.

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