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Macpac has created an online megastore

  • Technology
  • September 13, 2019
  • The Register
Macpac has created an online megastore

New Zealand outdoor equipment retailer Macpac found its website wasn’t keeping up with its $10 million plus international expansion, so it’s invested in a new site which introduces new content, accessibility and a frictionless experience.

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The Athlete’s Foot digitises fittings with MyFit3D

  • Technology
  • September 9, 2019
  • Sarah Dunn
The Athlete’s Foot digitises fittings with MyFit3D

Swiss-owned global footwear chain The Athlete’s Foot has introduced a new piece of in-store technology called MyFit3D which digitises the fitting process. The technology will be rolled out at all stores across New Zealand.

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New Zealand’s first AI-powered digital models take to the runway with Salasai

  • Technology
  • August 26, 2019
  • Sarah Dunn
New Zealand’s first AI-powered digital models take to the runway with Salasai

New Zealand designer label Salasai is sending New Zealand’s first AI-powered digital human fashion models down the runway as part of its AW2020 release. Unlike other shows at New Zealand Fashion Week this week, Salasai’s show exists only online, and will continuously launch over seven days.

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Social scoreboard

Zavy and The Register have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

 
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A Kiwi working abroad at Amazon and Microsoft talks Amazon Go

  • Technology
  • August 15, 2019
  • Idealog
A Kiwi working abroad at Amazon and Microsoft talks Amazon Go

Businesses across the board are now laser focused on how to create the best possible customer experience, but how do companies big and small ensure they’re placing people first? At the CX Conference 2019, Microsoft global industry marketing director of retail and consumer goods Catherine Brands shared her unique New Zealand insights from working at Amazon and Microsoft, including what it was like to be one of the founding team members to launch Amazon Go.

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Retail automation: RFID rebooted?

  • Technology
  • August 12, 2019
  • Rachel Helyer Donaldson
Retail automation: RFID rebooted?

As part of our series on how retail automation will change the industry, we examine radio frequency identification (RFID) technology.

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