In February, more than 136,000 visitors from 143 countries will converge on Frankfurt, Germany, to immerse themselves in the biggest homewares trade fair in the world. The annual Ambiente fair spans dining, giftware and living goods categories, and fills hundreds of thousands of square metres worth of hall space. It’s a huge experience.
At the IHA show in Chicago this week, consumer guru Tom Mirabile discussed the core values and expectations of today's consumers. Here's the 10 key takeaways.
Today was the final day of the 2016 International Home and Housewares Show in Chicago. The event featured more than 2,200 exhibitors, catering to a total of 62,000 attendees from around the world. It ran from March 5.
Ambiente is approaching fast. The largest homewares trade show in the world will run from February 12 - 16 in 2016. Stephen Kurzawski, vice president of Messe Frankfurt Exhibition GmbH, shares some of the history behind the 775-year-old German tradition of trade fairs.