Trade Me has announced Target Australia will start selling apparel through the buy and sell website’s online store. Over 10,000 clothing items will be sold from across the ditch to New Zealanders.
Target has gotten into the spooky swing of things with a virtual reality series on YouTube to promote Halloween items for sale. It’s aimed at Halloween fanatics and party throwers who want a new source of inspiration.
American retailer Target seems to have brought out the best and worst in its customer base when it introduced gender-neutral signage in stores last week. Target faced a backlash from conservative customers on its Facebook page, but then a troll stepped in to defend its decision.
The most valuable global brands have no physical stores. WPP’s global marketing and brand consultancy Millward Brown carries out its ‘BrandZ Top 100 Most Valuable Global Brands’ study every year, looking at consumer perceptions and financial performance.
Following on from the hype over global fast fashion retailer H&M’s collaboration with designer Alexander Wang last year, Lilly Pulitzer for Target has done it again.