Athleisure wear grows in the South as premium action and sports lifestyle brand, ilabb, opens its latest store in the heart of Queenstown.
After searching for over four years, fashion house brand World has finally found a perfect spot for its Queenstown store. We talked with World director and designer Benny Castles about the sixth addition to its stable (and its second store in the South Island) and how it's been faring so far.
Luxury legend Louis Vuitton has broken with tradition in commissioning local designer Ed Cruikshank to make furniture for its Queenstown store. We have a chat with him about designing for the retailer, as well as why New Zealand is the 'Scandinavia of the South'.
Queenstown is undoubtedly one of New Zealand’s dreamiest holiday destinations, with tourism booming and visitors coming in droves. However, do all of the retail operators match the ‘wow’ factor of the town itself? Possibly not, and businesses there are being encouraged to ramp up their retail strategies.