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I’m a beacon. How are you?

  • Opinion
  • October 8, 2015
  • Greg Doone
I’m a beacon. How are you?

Imagine a customer entering your store and being instantly greeted with a personalised welcome message. Digital strategy and data leader at PwC, Greg Doone, explains how this vision can become a reality.

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NZ to follow in Australia’s footsteps and introduce ‘Netflix’ GST tax

  • News
  • August 18, 2015
  • Elly Strang
NZ to follow in Australia’s footsteps and introduce ‘Netflix’ GST tax

The Government has begun to zero in on tax issues surrounding online purchases with a discussion document about GST. However, the document is focused on digital goods for now, not physical ones – leaving some feeling a bit perturbed about where priorities lie.

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New Zealand’s GST loophole one step closer to being thwarted

  • News
  • August 4, 2015
  • Elly Strang
New Zealand’s GST loophole one step closer to being thwarted

Prime Minister John Key says closing the GST loophole is a matter of when, not if, as New Zealand officials are working closely with Australian officials. He says the GST threshold is going to have to come down to ensure there’s an even playing field for businesses.

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Social scoreboard

Zavy and The Register have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

 
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Business coverage of New Zealand Fashion Week.
Regional rollercoaster
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We spoke with four retailers in their twenties ...
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Some think food and integrated hospitality offerings will ...
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At first glance, the humble in-store sign might ...
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Kiwi retailers share their omnichannel strategies.
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Sisterhood
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The changing face of retail
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The retail yearbook
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Retail rogues
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From retail to e-tail
Ecommerce has become part of the way mainstream ...
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How are retailers maintaining loyalty? Sarah Dunn, Elly ...
Window shopping: A spotlight on social media
Sarah Dunn and Elly Strang look at how ...
The Innovators | In partnership with Spark Business
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Could retailers make better use of older workers?

  • News
  • July 2, 2015
  • Sarah Dunn
Could retailers make better use of older workers?

PwC’s Golden Age index has this week revealed that New Zealand as a whole is employing more older workers than just about any other country, but the retail industry still skews young. As New Zealand’s population continues to age, retailers may stand to miss out on the customer service and expertise offered by older workers.

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Mobile advertising spend up 88 percent, IAB says

  • News
  • June 10, 2015
  • Sarah Dunn
Mobile advertising spend up 88 percent, IAB says

The Interactive Advertising Bureau’s chief executive Adrian Pickstock revealed a fast-growing digital ad spend at the retail-specific “Vertical Snapshot” presentation with PwC on May 27.

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