Entries are now open for the 2017 TVNZ-NZ Marketing Awards

  • TVNZ-NZ Marketing Awards
  • May 11, 2017
  • StopPress Team
Entries are now open for the 2017 TVNZ-NZ Marketing Awards

NZ Marketing magazine/StopPress and the Marketing Association invite marketers from all industries to share the strategy, thinking and results of their marketing initiatives as the call for entries opens for the 2017 TVNZ-NZ Marketing Awards.

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Scratch that niche

  • Opinion
  • February 2, 2017
  • Juanita Neville-Te Rito
Scratch that niche
Image: Kerryn Smith

The significant upheaval in the world of retail has changed the equation for customers and for retailers, says The Retail Collective's Juanita Neville-Te Rito. One way to make the best of it is to find a niche.

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Trade Me rolls out an online safety campaign

  • News
  • January 31, 2017
  • StopPress Team
Trade Me rolls out an online safety campaign

Scams are getting increasingly sophisticated, which is why Trade Me's latest video—starring the company's own staffers—are looking to get people clued up on the perils of purchasing online.

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Social scoreboard

Zavy and The Register have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

2020 vision
What does the next decade have in store ...
Concept to closet
Business coverage of New Zealand Fashion Week.
Regional rollercoaster
What does retail look like in 2019 for ...
Town centres
A positive retail environment over the past 12 ...
Amazon Arrival
Keeping up with all things Amazon as it ...
The Retail Yearbook 2017
As we battle our way through the busiest ...
The future is bright
We spoke with four retailers in their twenties ...
Hospitality enhancing retail
Some think food and integrated hospitality offerings will ...
Spotlight on signage
At first glance, the humble in-store sign might ...
Red Awards 2016
The Red Awards for retail interior design celebrate ...
Auckland Unitary Plan
Auckland is changing. The Unitary Plan will decide ...
All things to all people
Kiwi retailers share their omnichannel strategies.
How to open a store
Sarah Dunn considers what it would take to ...
Rising stars
Retail's top young achievers.
Delivering on your promises
The sale isn't over until your item is ...
Retail in heartland New Zealand
Retailers keep the regions pumping, but how strong ...
Women in retail help one another. We spoke ...
The changing face of retail
Shifting demographics are creating big changes in New ...
The retail yearbook
With the help of experts in the retail ...
Retail rogues
We put the spotlight on staff training. Jai ...
Here come the giants
Topshop has arrived in Auckland’s CBD, David Jones ...
From retail to e-tail
Ecommerce has become part of the way mainstream ...
Loyalty in the digital age
How are retailers maintaining loyalty? Sarah Dunn, Elly ...
Window shopping: A spotlight on social media
Sarah Dunn and Elly Strang look at how ...
The Innovators | In partnership with Spark Business
Technology is rapidly changing the retail industry as ...

How to avoid huge social media fails in 2017

  • Opinion
  • January 19, 2017
  • Sarah Pearce
How to avoid huge social media fails in 2017

With the amount of channels available to contact customers on these days, companies are spoiled for choice on how to communicate with them. But there's a right - and very wrong - way businesses can embrace social media, explains social strategist Sarah Pearce. She outlines some ways businesses can avoid the common mistakes made on social media in 2016.

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Avoid the mistakes of fools

  • Opinion
  • December 30, 2016
  • Juanita Neville-Te Rito
Avoid the mistakes of fools

The Retail Collective founder Juanita Neville-Te Rito has been following the Dick Smith hearing in the Supreme Court of New South Wales with interest, and believes many lessons from it are applicable to Kiwi retailers.

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