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Noel Leeming chief executive: “We do more than just sell boxes”

  • News
  • April 7, 2016
  • Sarah Dunn
Noel Leeming chief executive: “We do more than just sell boxes”

Noel Leeming chief executive Tim Edwards wants customers to know that the electronics retailer has more to offer than box-shaped gadgets. A TVC to launch on Sunday puts the spotlight on Noel Leeming’s services, which include in-store tutorials, plus more than 40 outbound “specialists” who make home visits to help customers install and use sophisticated devices.

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