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Icebreaker's billion-dollar vision

  • News
  • November 8, 2017
  • Andy Kenworthy
Icebreaker's billion-dollar vision

Icebreaker has been sold to US-based footwear and apparel retailer VF Corporation, which also owns the likes of Timberland, Vans, Wrangler, Lee Jeans, and The North Face. We're republishing this story about Icebreaker founder Jeremy Moon and chairperson Rob Fyfe's vision of a $1 billion brand.

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Icebreaker bought by US retail giant

  • News
  • November 3, 2017
Icebreaker bought by US retail giant

VF Corporation, a US-based footwear and apparel company, has recently added New Zealand label Icebreaker to its list of impressive brands.

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Icebreaker appoints new CEO

  • Who's Where
  • May 4, 2017
  • The Register team
Icebreaker appoints new CEO

New Zealand merino wool clothing company Icebreaker has announced the promotion of Greg Smith to chief executive.

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How athleisure became the star of the apparel industry

  • News
  • April 21, 2016
  • Elly Strang
How athleisure became the star of the apparel industry

Athleisure has been the rising star of a waning apparel industry, with some predicting global sales to reach US$350 billion by 2019. We explore how this love of activewear came about with Icebreaker international merchandising and market insights manager Tsveti Enlow, as well as whether the market is becoming too saturated.

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Breaking the ice: ERP that powers global ambition

  • In association with Intergen
  • October 2, 2015
  • Intergen
Breaking the ice: ERP that powers global ambition

World leading Merino clothing company, Icebreaker, has grown significantly since its establishment in Wellington, New Zealand, in 1995. In this case study, brought to you by Intergen, we see how Icebreaker created a cornerstone for a truly global business.

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