It’s no secret that cloud is a pretty handy tool in day to day life, and in business. But it doesn’t seem to reap its full benefits when it is applied to the retail industry. Franchisees and retailers are understandably apprehensive to adopt new processes and get rid of the paper trail. But what they don’t realise is that cloud technology integration can enhance customer experience and create added loyalty to their brand. So how can it be used to optimise retail?
The business world is a tough place, especially in the new millennium. These days, many small businesses only last about five years, and plenty of the old established ones are falling by the wayside. Last century’s business methods have changed beyond recognition, driving a huge number of companies to look for alternative ways to do business.
Lisa Nicks is ERP sales manager for Fusion5. This organisation was founded in 2002, and covers ecommerce, ERP, CRM, HR and payroll, customer experience and IT service management solutions across various vendor products. The Register found out more.