Close
Close
 
 

Putting customer convenience at the heart of everything

  • News
  • December 18, 2017
  • Scott Fisher
 Putting customer convenience at the heart of everything

With the increasing dominance of online shopping and Amazon knocking at our door, it might seem like lowest price is the only question in a customer's mind. In some cases this may be true, but good data is key to understanding customer behaviour.

Read more
 
 

Nielsen: Kiwis prefer optimism and local brands

  • News
  • August 17, 2017
Nielsen: Kiwis prefer optimism and local brands

Marketing teams are constantly striving to engage with their audience through brand reputation, but according to Nielsen, Kiwis are more relaxed and optimistic than our peers, so how should that factor into how you project your brand?

Read more
 
 

Why media trends in New Zealand shouldn’t be ignored

  • News
  • June 1, 2017
  • Courtney Devereux
Why media trends in New Zealand shouldn’t be ignored

Nielsen’s 2016 Insight New Zealand Media Trends study shows that the use of digital platforms is steadily growing through the country. So how can businesses use these platforms to connect with their consumers?

Read more
 

Social scoreboard

Zavy and The Register have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

 
topics
Concept to closet
Business coverage of New Zealand Fashion Week.
Regional rollercoaster
What does retail look like in 2019 for ...
Town centres
A positive retail environment over the past 12 ...
Amazon Arrival
Keeping up with all things Amazon as it ...
The Retail Yearbook 2017
As we battle our way through the busiest ...
The future is bright
We spoke with four retailers in their twenties ...
Hospitality enhancing retail
Some think food and integrated hospitality offerings will ...
Spotlight on signage
At first glance, the humble in-store sign might ...
Red Awards 2016
The Red Awards for retail interior design celebrate ...
Auckland Unitary Plan
Auckland is changing. The Unitary Plan will decide ...
How to open a store
Sarah Dunn considers what it would take to ...
All things to all people
Kiwi retailers share their omnichannel strategies.
Rising stars
Retail's top young achievers.
Delivering on your promises
The sale isn't over until your item is ...
Retail in heartland New Zealand
Retailers keep the regions pumping, but how strong ...
Sisterhood
Women in retail help one another. We spoke ...
The changing face of retail
Shifting demographics are creating big changes in New ...
The retail yearbook
With the help of experts in the retail ...
Retail rogues
We put the spotlight on staff training. Jai ...
Here come the giants
Topshop has arrived in Auckland’s CBD, David Jones ...
From retail to e-tail
Ecommerce has become part of the way mainstream ...
Loyalty in the digital age
How are retailers maintaining loyalty? Sarah Dunn, Elly ...
Window shopping: A spotlight on social media
Sarah Dunn and Elly Strang look at how ...
The Innovators | In partnership with Spark Business
Technology is rapidly changing the retail industry as ...
 

Nielsen expands its liquor benchmark

  • News
  • May 17, 2017
  • The Register team
Nielsen expands its liquor benchmark

Global performance management company, Nielsen Holdings, has announced the expansion of its liquor benchmark with the addition of Super Liquor.

Read more
 
 

Data dump: The science and art behind the impulsive buyer

  • Opinion
  • March 30, 2017
  • Courtney Devereux
Data dump: The science and art behind the impulsive buyer

As shopping shifts more towards an online presence we would expect impulse buying to decrease as physical temptations are hidden, but according to recent statistics, it is quite the opposite.

Read more
Next page
Results for
Topics
Jobs
About us.

The Register provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise
The Register

editor@theregister.co.nz

Content marketing/advertising? Email anita.hayhoe@icg.co.nz or call 022 639 3004

View Media Kit

}