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Blurred lines: Selling gendered childrens’ products

  • Design
  • January 24, 2017
  • Courtney Devereux
Blurred lines: Selling gendered childrens’ products

The latest trend among retailers and consumers fits in with the latest political movement and so called ‘social media craze’: gender fluidity and non-binary presentation. For retailers selling childrens' products, in practice this means selling items which aren't just blue for boys and pink for girls. But are consumers on board?

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Idealog explores Dunedin's independent spirit

  • News
  • September 15, 2016
  • Idealog
Idealog explores Dunedin's independent spirit

As well as fostering a start-up culture built on the back of the Gig, Dunedin is also staying true to its indie roots with lifestyle businesses that prove there is still a real market for handmade, artisan products. And it’s not just jams and birthday cards.

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A new pharmacy builds community relevance in Botany

  • News
  • August 17, 2016
  • Sarah Dunn
A new pharmacy builds community relevance in Botany

A new Unichem pharmacy in Botany has been purpose-built to cater for its local community of Chinese New Zealanders. We chatted with pharmacist Tina Chou about customer services and diversity.

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Social scoreboard

Zavy and The Register have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

 
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Ecommerce has become part of the way mainstream ...
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Comedy show Rostered On makes light of the dark side of retail

  • News
  • July 4, 2016
  • Will Bowman
Comedy show Rostered On makes light of the dark side of retail

What do your staff really get up to when you’re not on the shop floor? Rostered On, an Australian comedy show set in an electronics retail store, satirises the negative aspects of low-level retail jobs. We asked its creator how true to life it was intended to be.

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The changing face of retail: Pataka

  • News
  • April 4, 2016
  • Sarah Dunn
The changing face of retail: Pataka
Image: Kerryn Smith

Shifting demographics mean Maori are making up a more and more significant proportion of New Zealand's population. As part of a series covering the effect of demographic change on the retail industry, we spoke with the owner of New World Victoria Park, Jason Witehira, about supermarkets and Maori identity.

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