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Data dump: How Chinese laws affect New Zealand tourism

  • News
  • April 4, 2017
  • Courtney Devereux
Data dump: How Chinese laws affect New Zealand tourism

A new Chinese travel law that has been implemented is being blamed for the significant drop in tourism numbers coming into New Zealand. Statistics New Zealand shows why this decline is of less impact than we assume.

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Singles’ Day tempts Chinese customers to splash out

  • News
  • November 10, 2016
  • Sarah Dunn
Singles’ Day tempts Chinese customers to splash out

The 11th of November is Singles’ Day or Guanggun Jie – an ecommerce shopping occasion which now dwarfs even the mighty Black Friday. Sales this year are expected to top $20 billion.

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China-focused supplement company Alpha Group opens first Kiwi flagship

  • Design
  • September 29, 2016
  • Sarah Dunn
China-focused supplement company Alpha Group opens first Kiwi flagship

Alpha Group is little-known in its home country, but the Kiwi manufacturer and retailer of health supplements has such high brand recognition in China that Chinese tourists seek it out when they visit. It’s these customers, as well as the New Zealand market, that Alpha Group is targeting with its bold new flagship store at Auckland’s waterfront.

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Social scoreboard

Zavy and The Register have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

 
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A new pharmacy builds community relevance in Botany

  • News
  • August 17, 2016
  • Sarah Dunn
A new pharmacy builds community relevance in Botany

A new Unichem pharmacy in Botany has been purpose-built to cater for its local community of Chinese New Zealanders. We chatted with pharmacist Tina Chou about customer services and diversity.

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Design protection: How small retailers can avoid IP issues

  • Design
  • August 12, 2016
  • Jenny Keown
Design protection: How small retailers can avoid IP issues

When you’re starting up a business, it’s often through trial and error that you learn how to protect your brand and copyright. This was certainly the case for Beach Bandits, an online business that sells beach towels. We talked to Anton Blijlevens from AJ Park about how to avoid hairy IP issues.

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