National retailers see an increase of Christmas trading

  • News
  • February 28, 2018
National retailers see an increase of Christmas trading

A Retail NZ survey of the Christmas trading period showed that 43 percent of respondents said they had a better year than the one before. The season was largely positive for retailers, with over half of firms reporting a reached sales target. 

61 percent of retail operations reported that they hit or exceeded their sales targets, up from 43 percent in the previous quarter.

Greg Harford, Retail NZ’s general manager for public affairs, said the good weather and strong Christmas trading period was responsible for the positive results. While the hyped arrival of Amazon in Australia in December did nothing to sway Kiwis from shopping local.

“While Amazon launched its Australian site during the period, this did not, in itself, have a big impact on Christmas trading results.  Kiwis have been shopping on Amazon for a number of years, and the launch of the Amazon Australia site doesn’t change the fact that Amazon already poses a substantial threat to New Zealand retailers,” says Harford.

Retail NZ’s Retail Radar Report shows the official statistics on retail sales, with spending across the sector up 6.3 percent to $25.2 billion (increase of $1.5 billion).

Core retail categories, which exclude fuel and motor vehicles, were up 6.2 percent ($1.15 billion) on the same quarter of last year.

According to the report, the Tasman region had the highest increase at 12 percent ($236 million), followed by Gisborne at 10.2 percent ($188 million), and then Hawkes Bay at 8.5 percent ($755 million).

The Nelson Region saw the smallest increase with 2.4 percent, but was still a hefty rise of $299 million.

Retail NZ continues to back the movement to implement tax on international goods coming into the country, as to even the playing field for our national retailers.

“The big issue for retailers continues to be that Amazon and other foreign competitors continue to enjoy preferential tax treatment by the New Zealand Government, which allows them to sell to New Zealanders without paying their share of GST and, in some cases, duty as well,” says Harford. “It is unsustainable for New Zealand retailers to be penalised by their own Government and imperative that the Labour-NZ First Government act quickly to close the tax loophole.”

The Christmas trading season was good to our retailers, and many are expecting 2018 to be just as fruitful, with 76 percent expecting to reach their sales targets.

​ ​

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.


Direct sales: How multi-level marketing works

  • News
  • April 18, 2019
  • Sarah Dunn
Direct sales: How multi-level marketing works

The $200 million-plus direct sales economy contains many lessons retailers can use. As part of a wider look at this thriving corner of retail, we created a quick explainer showing how this business model typically works.

Read more

Direct sales: Meet the upliners

  • News
  • April 18, 2019
  • Sarah Dunn
Direct sales: Meet the upliners

We profiled different participants in the direct sales industry to find out what retailers can learn from them. Meet Isagenix distributors Adam Nesbitt and Bianca Bathurst.

Read more

Direct sales: Meet the business builder

  • News
  • April 18, 2019
  • Sarah Dunn
Direct sales: Meet the business builder

As part of a wider story looking at what retailers can learn from the direct sales industry, we profiled Isagenix distributor Ben Frost.

Read more

Social scoreboard

Zavy and The Register have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Concept to closet
Business coverage of New Zealand Fashion Week.
Town centres
A positive retail environment over the past 12 ...
Amazon Arrival
Keeping up with all things Amazon as it ...
The Retail Yearbook 2017
As we battle our way through the busiest ...
Hospitality enhancing retail
Some think food and integrated hospitality offerings will ...
The future is bright
We spoke with four retailers in their twenties ...
Spotlight on signage
At first glance, the humble in-store sign might ...
Red Awards 2016
The Red Awards for retail interior design celebrate ...
Auckland Unitary Plan
Auckland is changing. The Unitary Plan will decide ...
How to open a store
Sarah Dunn considers what it would take to ...
All things to all people
Kiwi retailers share their omnichannel strategies.
Rising stars
Retail's top young achievers.
Delivering on your promises
The sale isn't over until your item is ...
Retail in heartland New Zealand
Retailers keep the regions pumping, but how strong ...
Women in retail help one another. We spoke ...
The changing face of retail
Shifting demographics are creating big changes in New ...
The retail yearbook
With the help of experts in the retail ...
Retail rogues
We put the spotlight on staff training. Jai ...
Here come the giants
Topshop has arrived in Auckland’s CBD, David Jones ...
Window shopping: A spotlight on social media
Sarah Dunn and Elly Strang look at how ...
From retail to e-tail
Ecommerce has become part of the way mainstream ...
Loyalty in the digital age
How are retailers maintaining loyalty? Sarah Dunn, Elly ...
The Innovators | In partnership with Spark Business
Technology is rapidly changing the retail industry as ...

Leveling up: Exploring multi-level marketing in New Zealand

Is the $200 million-plus direct sales economy retail by another name or something different? Regardless, what can we learn from it?


A spectrum of retailers

  • Opinion
  • April 18, 2019
  • David Farrell
A spectrum of retailers

In recognition of April being Autism Awareness Month, retail commentator Dave Farrell considers the role of those on the spectrum in retail.

Read more

How on-trend is your retail business?

  • Sponsored Content
  • April 18, 2019
  • Sponsored content
How on-trend is your retail business?

New insights from Visa highlight five evolving trends emerging from savvy retailers around the world. We’ve taken these global trends and looked at how they are playing out with merchants in New Zealand, and we’d now like to hear what you think of them.

Read more
Next page
Results for
About us.

The Register provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

The Register

Content marketing/advertising? Email or call 022 639 3004

View Media Kit