Close
 

#Trending: Bumbags

  • News
  • September 12, 2017
  • Courtney Devereux
#Trending: Bumbags

The modern-day relevance of the bumbag, or fanny pack as it’s known in the US, is becoming more apparent. There’s been a resurgence both on the runway and the street in recent seasons.

‘Tourist fashion’ has been called the biggest upcoming trend for 2018, but more specifically fanny packs are leading the revolution fast.

The tourist staple has long been considered ‘uncool’ and most often sported by sunburnt fathers in Hawaiian shirts and khaki shorts. But like many slightly-ugly trends from the 1990s and early 2000s, it’s getting a second wind lately.

If Valentino, Balenciaga, Gucci, Lemaire, and Carven are anything to go by, fanny packs have hit the runways with a vengeance. Bearers can choose from a wealth of different sizes, shapes, colours and price tags.

If you feel like dipping your toes into some alternative ways of carrying your essentials, then prices range from $10-$30 for a basic starter bag or $1000-$3000 for designer wear.

Most packs do not have to be neon-coloured or the size of a small toddler, but these days come in more sophisticated smaller sizing that gives you accessibility while not restricting body motion.

Now that high-end designers are jumping onto the bumbag bandwagon, it’s only a matter of time before fanny pack demand spikes. Every few years designers bring the bag back onto the runway, but it seems now more and more are hoping upon the trend.

The ability to be hands-free while also knowing your items are safe and secure in front of you is a luxury many people are too proud to take advantage of.

Imagine this scenario - you’re traversing town, fanny pack in place secured just above your waist. Your hands sway next to you as you walk, free from carrying any items you may need. You are surrounded by strangers but you need not worry – they can’t sneak a hand into an unwatched bag, or rip away your handbag from your loose uncaring grip. If someone tried to rip off your waist bag, you can guarantee you’ll be going with it.

Safe, stylish, sophisticated, all words associated with this convenient humble carry case. Want to spice things up? Invest in a coloured option to match with any outfit in ensuring maximum style. Why wouldn’t you want to carry — or wear — an incredibly practical bag?

Tourist fashion is slowly making its way over to our shores, and when it steps into our fashion scene you can bet those utilising the convenience only a fanny pack can bring will be ready.

​ ​

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

 

North City shopping centre is under new management

  • Property
  • July 18, 2018
  • Sarah Dunn
North City shopping centre is under new management

Porirua shopping centre North City has been purchased by Australian property business Angaet Group from Kiwi Property, and Colliers International has been appointed manager of the centre.

Read more
 
 

Kathmandu appoints vice president of sales and marketing for North America

  • Who's Where
  • July 17, 2018
  • Sarah Dunn
Kathmandu appoints vice president of sales and marketing for North America

Kiwi outdoor gear retailer Kathmandu has appointed Bill Chandler to the newly-created position of vice president of sales and marketing, Kathmandu North America.

Read more
 
 

Several designers announced for New Zealand Fashion Week

  • News
  • July 17, 2018
Several designers announced for New Zealand Fashion Week

Alongside the announcement of Turet Knuefermann opening for New Zealand Fashion Week, the week-long fashion exhibition includes several other big names of New Zealand designers, including first launches and classic returns.

Read more
 
topics
Town centres
A positive retail environment over the past 12 ...
Amazon Arrival
Keeping up with all things Amazon as it ...
The Retail Yearbook 2017
As we battle our way through the busiest ...
Hospitality enhancing retail
Some think food and integrated hospitality offerings will ...
The future is bright
We spoke with four retailers in their twenties ...
Spotlight on signage
At first glance, the humble in-store sign might ...
How to open a store
Sarah Dunn considers what it would take to ...
Red Awards 2016
The Red Awards for retail interior design celebrate ...
Auckland Unitary Plan
Auckland is changing. The Unitary Plan will decide ...
Retail in heartland New Zealand
Retailers keep the regions pumping, but how strong ...
All things to all people
Kiwi retailers share their omnichannel strategies.
Rising stars
Retail's top young achievers.
Delivering on your promises
The sale isn't over until your item is ...
Sisterhood
Women in retail help one another. We spoke ...
The changing face of retail
Shifting demographics are creating big changes in New ...
The retail yearbook
With the help of experts in the retail ...
Retail rogues
We put the spotlight on staff training. Jai ...
Here come the giants
Topshop has arrived in Auckland’s CBD, David Jones ...
Loyalty in the digital age
How are retailers maintaining loyalty? Sarah Dunn, Elly ...
Window shopping: A spotlight on social media
Sarah Dunn and Elly Strang look at how ...
From retail to e-tail
Ecommerce has become part of the way mainstream ...
The Innovators | In partnership with Spark Business
Technology is rapidly changing the retail industry as ...
 

How businesses are celebrating Matariki

  • News
  • July 17, 2018
  • StopPress Team
How businesses are celebrating Matariki

The Maori New Year is increasing in cultural prominence each year, and some say it's only a matter of time before it becomes an official holiday. Here's how some Kiwi businesses market Matariki this year.

Read more
 
 

Stolen Spirits co-founder Jamie Duff launches a new fitness nutrition brand

  • News
  • July 17, 2018
  • Caitlin Salter
Stolen Spirits co-founder Jamie Duff launches a new fitness nutrition brand

Stolen Spirits co-founder Jamie Duff has set up shop in the US alongside former Stolen creative director Kelvin Soh to found a venture studio in New York called New New. And now, the company has just debuted its most recent venture: Weekday Warriors, a direct-to-consumer nutrition company making premium fitness-related convenience products for busy people. Duff has a chat about the new project, as well as breaking into the US market.

Read more
 

Wellington raincoat-maker Okewa creates a sustainable new line

  • Design
  • July 16, 2018
  • Findlay Buchanan
Wellington raincoat-maker Okewa creates a sustainable new line

Wellington based fashion brand, Okewa, is set to unveil its new capsule of mens and womens coats made from 100 percent recycled post-consumer plastic bottles. The new range will be released next Thursday and will be available for pre-order on the Okewa website and via Kickstarter as part of Plastic-Free July. It presents a new direction for Okewa, who is moving down the sustainability route for its high-quality rainwear range. Founders and loving partners Nevada and Nick Leckie share insights into its new clothing line as well as musings of the brand's origins founded in the windiest city in the world.

Read more
 
Next page
Results for
Topics
Jobs
About us.

The Register provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise
The Register

editor@theregister.co.nz

Content marketing/advertising? Email anita@tangiblemedia.co.nz or call 022 639 3004

View Media Kit

}