After seeing increased participation from New Zealand in 2015, the ACA has this year launched a distinct category for New Zealand companies. Eligible industries are:
- Cosmetics and pharmacy
- Recreation and leisure
ACA chief executive officer Kellie Northwood says the quality of the catalogues already submitted is high.
“We are seeing innovative work being produced from a wide variety of industries and businesses showing us how effective catalogue media is today,” Northwood says. “Catalogue marketing is a highly effective media and the awards give agencies and retailers the opportunity to have their strategies, concepts, creative, design and styling recognised.”
The awards ceremony will be held in Melbourne on September 2. Entries can be submitted here.