The Register is part of ICG.We work with clients like Woolworths New Zealand, All Good, Huffer, Liquorland, Resene, Citta Design, TVNZ, Spark and FCB on their event activations, in-store, in-office or out-of-home signage, content creation and vehicle wraps.
One of China’s fastest-growing ecommerce businesses, Aomaijia, has launched its first Australasian offices in Sydney. This will enable it to source products from Australia and New Zealand to sell to its 30 million Chinese shoppers.
Currently under construction in Henderson is Nido: A $60 million homegrown furniture and homewares concept store that’s expected to span 27,000 square metres. While the main store is still approximately three months from opening, Nido has launched its commercial furniture interiors division, which is named Nido@work.
We talk to Elisha Watson, founder of social enterprise Nisa, about Nisa’s growth from online to an established store in Wellington. Nisa’s mission is to employ and empower women from refugee backgrounds.
Swiss-owned global footwear chain The Athlete’s Foot has introduced a new piece of in-store technology called MyFit3D which digitises the fitting process. The technology will be rolled out at all stores across New Zealand.
We talk to Meagan Kerr, body positivity advocate and blogger at This is Meagan Kerr about how retailers can do better to cater to customers of all sizes.
These days when you hear the words, ‘marketing’, ‘leads’, ‘websites’, ‘social media’ and so on, it’s easy to wonder what to focus on. Add to that, the saturation of industry experts, all claiming to deliver a complete suite of solutions and it can become overwhelming. At our marketing agency, we recognise the need to create clarity in your decision making! We’ve put together three simple steps to help you find your perfect marketing partner.