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VisTrak – communication leading to efficiency

VISTrak is the latest technology platform working to benefit the efficiency of our retail sector. The solution provider works seamlessly to replace the old methods of ‘visitor books’ with a new, sophisticated, multi-site retail system that offers live and enhanced notifications, data protection, safety alerts, and instantaneous updates to keep your business flowing.

By Sponsored content | July 30, 2019 | Sponsored Content

Global company, VISTrak, is a retail focused platform committed to researching, developing and deploying robust and commercially responsible safety, for visitor and contactor management solutions. With a growing demand for improved business support and efficiencies, VISTrak is a customisable system that has the capacity to work with any third-party external platform (i.e Safe’n’Stores, retailer or suppliers’ induction or contractor management) to mesh data instantaneously together to create improved efficiencies and compliance surrounding the old ways of tracking and updating visitor and contract work. 

David Evans, Chief Marketing Officer of VISTrak, says the platform allows retailers to collaborate better to improve the retail experience, replacing visitor books which can be unreliable, unsecured, and hard to keep track of visitors. 

“It’s around communication and safety compliance,” he says. “Every store has different individual procedures when a representative or contractor goes into the store. Now, they can receive store specific and retailer generalised messages that relate to that visit that day. At the same time, it also allows contractors and suppliers to report any near misses or incidents that occurred during the time when they were in the store.”

The new hybrid solution combines a range of benefits with its tablet, desktop and mobile application, including sign in and out options through a phone or tablet, specific instore evacuation plan, live notifications on instore happenings with attachments, and arrival notifications, whilst protecting the individual data of their visitors and contractors.

Evans says their involvement with different SMEs and large retailers from sectors ranging from pet care, pharmacy, supermarket and electronic shows the solutions ability to adapt to size and retail offering, with customisable systems, such as phone or tablet installations, to fit all offerings. 

“The system’s benefits allow retailers of all sizes to understand how they can provide safety and compliance messaging to every visitor while they are on site. It allows retailers and their suppliers to understand who was in and when; and then use that information to collaborate together to build better outcomes.”

Chris Graham, CEO of Scarlett Eden; the New Zealand supplier for VISTrak, says the technology platform is a great fit with Ticket-IT- Scarlett Eden’s retail price ticket automation solution, and Install-IT – Scarlett Eden’s scheduling and task management solution. 

“We are very exciting to be working with the VISTrak team,” says Graham. “As the synergies between both companies for path to market, integration, customers’ and company ethos make this a terrific opportunity. VISTrak resolves a very specific problem and increases security, visibility and governess around contractors to the store network. Such a comprehensive solution is well overdue and VISTrak answers the problem exceptionally well, giving a clear reporting and audit trail as well as total visibility across the store network.” 

VISTrak’s objective is about convenience, efficiency and communication for retailers and those within the sector. As Evans says, the system is made to improve the processes behind the scenes so that retailers can focus on their front line and their customers. 

“It’s just about creating that collaboration platform, to share vital information both ways that will allow stores to operate more effectively and efficiently.” 

For more information on how to include VISTrak systems in your store, contact Chris Graham at on +6422 183 2284Or email

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