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18 August 2020

 
 

Wage subsidy welcomed, yet more support is needed

 
 

Businesses around the country are calling for a much longer extension to the wage subsidy than the government is offering. Finance Minister Grant Robertson will be providing more details on the scheme today, after it was announced government support would be available for the duration of level 3 restrictions. It’s being anxiously anticipated by those industries […]

 
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  NEWS
 
  August 18, 2020
 
  The Register team
 
 
 
 
 
     
 
   
 
   
 
 
 
 

Steady business activity unlikely to last after latest outbreak – BNZ economist

 
 

Steady business activity in the services sector is expected to be unlikely to last after Auckland’s recent move to alert level 3. The BNZ-Business NZ Performance of Services Index held steady last month at 54.3 – which is close to the index’s long term average. A reading above 50 points indicates growth and below contraction. […]

 
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  NEWS
 
  August 18, 2020
 
  Radio New Zealand
 
 
 
 
 
 

Bias behaviour: Navigating the ‘messy middle’

 
 

There’s a lot that influences consumers between their first moment of awareness and the final purchase. Yet these influences can lead to the ‘messy middle’ where paths to purchase are anything but linear. Here, we explore a study by Google and the Behavioural Architects to better understand how marketers can use behavioural bias to sway purchase […]

 
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  NEWS
 
  August 6, 2020
 
  Courtney Devereux
 
 
 
 
 
 

The holy father of Oat Milk finally hits our shores

 
 

If you, like myself , are a massive fan of Oat Milk then you’re in for a lactose free treat. Oatly oat milk, the Swedish brand who paved the way for plant-based milks has come to New Zealand. Firstly, how can you not love oat milk. It is arguably the creamiest, tastiest milk to have […]

 
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  NEWS
 
  August 18, 2020
 
  Courtney Devereux
 
 
 
 
   
FROM THE ICG BUSINESS NETWORK
 
 
Kiwi businesswomen shine in Forbes 30 under 30
 

Kiwi businesswomen shine in Forbes 30 under 30

 
 
 
 
The Attention Seeker team expands with two new hires
 

The Attention Seeker team expands with two new hires

 
 
 
 
Branding for Good
 

Branding for Good