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04 September 2020

 
 

Social Guru: Culture’s Ryan Newton discusses the power of retail social media

 
 

With Covid-19 rocking the retail industry into uncertainty, social media has become an extremely helpful tool for elevating brand presence and driving sales. Here we talk to Ryan Newton, general manager at social-led agency Culture, about the value of social strategy for a business’s success, and how to use each platform to the best of […]

 
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  FEATURES
 
  September 4, 2020
 
  The Register
 
 
 
 
 

Workplace Wellbeing: Xero launches mental health check-in

 
 

Global small business platform Xero is addressing mental health in the workplace with the launch of its new well-being initiative, The Check-In, for small Kiwi businesses. Following New Zealand’s first Level 4 Lockdown, research has shown that 58 percent of small business employees have not talked about their wellbeing within the workplace and 36 percent […]

 
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  NEWS
 
  September 2, 2020
 
  Mollie Edwards
 
 
 
 
 
 

New influencer guidelines released

 
 

The Advertising Standard Authority (ASA) has released ‘Influencers AdHelp Information’ which is set to help support the identification of influencer content. There has been a lot of grey area in the land of the influencers with the likes of #ad, #collab #sponsored #sponcon – And the ASA have put their foot down, stating from September […]

 
  READ MORE  
 
  NEWS
 
  September 3, 2020
 
  Courtney Devereux
 
 
 
 
 

Staying relevant in what could be the weirdest Black Friday ever

 
 

Clear blue skies, crowded malls and shoppers with full bags in each hand, it must be the Christmas shopping season downunder. While we are accustomed to these scenes each year as shoppers go out of their way to find the perfect gift, or secure a bargain, the COVID-19 pandemic has changed the world and the […]

 
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  OPINION
 
  September 3, 2020
 
  Matt Thompson
 
 
 
 
 
     
 
   
 
   
 
 
 
Top 5 Stories
 
 
Deadly Ponies goes vegan 1
 

Deadly Ponies goes vegan

 
Clever combo: Whittaker’s and Bundaberg launch ginger caramel bar 2
 

Clever combo: Whittaker’s and Bundaberg launch ginger caramel bar

 
Let the day be-Gin: Black Pineapple launches delivery cocktail boxes 3
 

Let the day be-Gin: Black Pineapple launches delivery cocktail boxes

 
 
Editor's Picks
 
 
‘Unprecedented fall’ in retail sales in June quarter  
 

‘Unprecedented fall’ in retail sales in June quarter

 
Retails newest trend: Is collagen all it’s cracked up to be?  
 

Retails newest trend: Is collagen all it’s cracked up to be?

 
Hell yes! HELL Pizza delivery goes Zero Carbon  
 

Hell yes! HELL Pizza delivery goes Zero Carbon

 
 
FROM THE ICG BUSINESS NETWORK
 
 
 
Mindshare wins Jenny Craig  
 

Mindshare wins Jenny Craig

 
 
Maritime NZ appoints Federation  
 

Maritime NZ appoints Federation

 
 
Specialist health advertising agency rebrands  
 

Specialist health advertisin...

 
 
EightyOne launches All Blacks work with Nura  
 

EightyOne launches All Black...

 
 
TBWA\NZ, Noel Leeming help Kiwis get Olympics ready  
 

TBWA\NZ, Noel Leeming help K...

 
 
 
 
 
 
 
Fix & Fogg announces Whole Foods Market USA partnership  
 

Fix & Fogg announces Wh...

 
 
Breaking down fashion’s future trajectory with Kowtow  
 

Breaking down fashion’s fu...

 
 
From sports to wellness, Rob Mitchell talks the modern rush on bone broth  
 

From sports to wellness, Rob...

 
 
New Zealand Fashion Week to continue diverse model casting  
 

New Zealand Fashion Week to ...

 
 
Dovetail launches AUD$10 million venture capital fund  
 

Dovetail launches AUD$10 mil...

 
 
 

 

The Register

 
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