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Mastercard x FitBit keeping track of payments

  • Checkout
  • August 30, 2017
Mastercard x FitBit keeping track of payments

In a move to separate consumers from their phones, Mastercard has teamed up with Fitbit to create a contactless payment system that in embedded into the fitness watches. 

Consumers who already own both a Fitbit and Mastercard will be able to add their eligible cards to their fitness smartwatch and pay by tapping their device neat a contactless terminal.

The new system will be available at 6.6 million merchant locations globally.

Only currently available in the United States, the system is for general download in October, with plans for roll out further internationally in the next coming months.

Jon Oakes, vice president, Product Management, Fitbit, says the collaboration is one of the first steps towards a seamless convenient payment system.

“We’re focused on delivering the features that add that right level of utility to our users, so they can focus on reaching their health and fitness goals. Fitbit Pay lets you make payments on the go directly from your wrist with Fitbit Ionic, adding convenience to your life and the ability to leave your smartphone and wallet at home.”

The company has assured its customers that everywhere has the ability to make and receive secure payments, with the same security available to physical card holders.

According to Matt Barr, senior vice president, core and digital products at Mastercard, Australasia, says the new system joins Kiwis love to the outdoors with their love of convenience.

“Kiwis lead incredibly active lives and there is a real emphasis on getting outdoors.  Incorporating payment technology into wearable devices is likely to really appeal to New Zealand consumers as it means they will have one less thing to carry while they are out and about. 

“With the adoption of wearable technology being on the rise, we are looking to provide consumers with the freedom to shop using the device that is most convenient to them, with the highest level of security available for payments.” 

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The Instagram accounting calling out copycats

  • Opinion
  • May 28, 2018
  • Courtney Devereux
The Instagram accounting calling out copycats

A new Instagram called Diet Prada is making noise within the retail industry. The account with over half a million followers is used specifically to call out large fashion houses for copying each other’s designs. But how far can inspiration be claimed before it is unoriginal?

Read more
 
 
 
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Vans collaborates with Rains

  • Checkout
  • March 6, 2018
Vans collaborates with Rains

Vans shoes is no stranger to using collaborations to keep itself in the forefront of consumers’ minds, the shoe brand has announced its latest partnership with Copenhagen–based outerwear brand, Rains.

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