Locally grown, regionally produced, for Kiwis by Kiwis… these are just some of the advertising slogans our consumers see on products nationwide. But what do they mean, what value does it add to your business, and when, legally, can you make these claims? Jai Breitnauer
Early in 2018 Fujifilm did something unprecedented for the brand within in New Zealand – they opened their first store within a store. Based at Photogear in Ponsonby, it offers the full retail experience you could expect from a Fujifilm store overseas, but without the
Generous returns policies are great, but many companies are sick and tired of the admin and fraudulent claims.
If you look online, there are some pretty weird things for sale. From niche art products on Etsy, to Amazon’s bizarre range of bot-generated personalized hardware, you can pretty much get anything. In the world of bricks and mortar, retailers are trying not to be
My favourite Saturday pursuit from the age of nine was to take what measly pocket money, bike into town, and waste it on something pointless. From magazines to milkshakes to dangly earrings that would turn my lobes green, it was a guilty pleasure. Then, aged