Wellington-based social enterprise Munch has hidden over 60 Willy Wonka-inspired special tickets in their NZ-made Beeswax Food Wrap products sold in supermarkets and stores around the country.
The treasure hunt competition is a celebration of the brand’s launch into all New Zealand supermarkets while highlighting its local making team.
One lucky person will find the single Munch Golden Ticket which will win them the keys to a five-night getaway in the central North Island valued at over $2000. The winner will also receive a bundle of delicious foodie treats from Munch’s friends at fellow NZ supermarket brands. Included in the prize packs are tasty treats from artisan New Zealand brands Bennetto, Raglan Food Co, Something to Crow About, All Good, Forty Thieves, No Ugly, Proper Crisps, Coffee Supreme, Tasti, and Anihana.
Fear not, there are also 10 Silver Tickets and 50 Bronze Tickets hidden in Munch Beeswax Food Wrap packets for some runners-up prizes. The hunt for the tickets is on now until the end of October, with prizes to be claimed by 31 October 2021.
The Munch-making team is their Homework Force – a unique production model that founder Anna Bordignon initiated over six years ago. The model allows people, especially parents, to work from home, within their own hours, with no issue of accessibility. Bordignon is proud that through the Homework Force team, she has created a passionate collective of ‘makers’. These are Munch mums contributing to the sustainability of our world as they earn money and support their families.
“We choose to make in New Zealand because there are so many skilled people here in our country who want to work and who can make beautiful and useful products,” she says.
Donna is one of the many women in the Munch Homework Force team, having joined four years ago. She brings top hands-on skills to the production of beeswax wraps and packaging, working from home or in the Munch headquarters in Berhampore, Wellington.
“We’re making useful plastic-free products that mean less plastic is used by families and in kids’ lunchboxes,” says Donna.
“It’s so good to see something I’ve made out there in the supermarket – even at my local Countdown in Wainuiomata! And I’ve learned so much working at Munch- especially about rubbish and recycling.”
Bordignon says it’s been a journey since the brand’s establishment in 2014, to educate the supermarket buyers and consumers about the great alternatives to plastic.
Fast forward to 2021 and Munch has over 20 product lines in supermarkets and can be found in around 200 Countdown stores along with all New World stores, Fresh Choice, Raeward Fresh, Farro Fresh, Huckleberry, Commonsense, and more.
Looking forward, Munch intends to expand its Homework Force and to be a leader in product stewardship, with a new project to repurpose silicone in New Zealand. The social impacts of the Munch business have recently been recognised by the Akina Foundation, with Munch now listed on the FWD social procurement directory.