HomeNEWSNZ retail SaaS company secures investment from Trestle Partners

NZ retail SaaS company secures investment from Trestle Partners

Kiwi retail SaaS (Software as a Service) company Marsello has recently secured an investment from private investment firm Trestle Partners.

Helping businesses drive more sales, Marsello uses data-driven automation, email, SMS, and loyalty programmes to generate highly targeted marketing for small to medium sized retailers. Since launching in 2014, the company has gathered 5,000 retailers as customers across 130 countries, with current users generating more than 45 times return over their subscription fee.

Throughout the global pandemic, although physical stores have been in and out of Lockdown, retailers using Marsello have continued their marketing efforts online, enabling them to promote and trade efficiently and seamlessly.

The recent investment from New York-based Trestle, who has significant expertise partnering with SaaS and eCommerce companies, will be instrumental in helping Marsello scale its business and supporting the growth of the company’s platform.

Co founder and CEO of Marsello, Brent Spicer says the company is stoked that Trestle are providing the capital and expertise needed to further accelerate growth.

Managing partner of Trestle, Thomas Babcock, says nobody else is serving this customer base with the quality and breadth of Marsello.

“Marsello is laser-focused on providing SMB retailers with a comprehensive, sell service marketing platform to effectively reach their customers,” he says.

“We are thrilled to partner with Brent and his team.”

Trestle managing partner, Jack Fennebresque, adds “It’s amazing to see this level of ‘hard ROI’, in addition to the consistent and positive feedback offered by customers and partners.”

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