Catering to the growing demand of vegan-friendly confectionery, The Natural Confectionery Co launches its Vegan fruity flavoured jellies in New Zealand this month.
The new vegan-friendly product has been made using a gelatine-free recipe, however still promises the brand’s delicious sweet fruity flavours like crisp apple, wild blackcurrant, luscious peach, tropical pineapple, and ripe raspberry.
Head of marketing for The Natural Confectionery Co, Will Papesch, says the product has been highly anticipated by the brand’s consumers for some time.
“Kiwis have been asking for a Vegan-friendly offer from The Natural Confectionery Co for some time now. We’re thrilled to be providing a new offering which will allow even more New Zealanders the opportunity to enjoy The Natural Confectionery Co’s delicious taste.”
Around 550,000 New Zealanders live a predominantly plant-based vegan or vegetarian lifestyle and the demand for vegan-friendly products, particularly confectionery, is continuously growing.
The Natural Confectionery Co‘s vegan fruity flavoured jellies will be available in Countdown, New World and Pak’nSave from October.