The new website launched by New Zealand fashion label Maggie Marilyn prioritises transparency and sustainability.
Under the ‘Sustainability’ tab, three headings cover Maggie Marilyn’s sustainability strategy. In the ‘People’ heading, Maggie Marilyn discusses how its products are made in New Zealand. The ‘Planet’ section shares information about eco packaging, climate change, fabrics, suppliers and 2020 commitments to become more sustainable. Finally, the ‘Prosperity’ section covers charity partnerships and community activations.
The challenges of becoming more sustainable will be outlined in a dedicated ‘Progress not perfection’ section.
“I believe it is my responsibility to do better than those before me,” says founder Maggie Hewitt. “I want to produce clothing that enriches the lives of the customer however Maggie Marilyn clothing must equally enrich the lives of the people in our supply chain and the life of our home, mother nature.”