A new shift in digital capabilities has created a new phenomena: virtual avatars. These digital personas are being used by big brands wanting to give customers a personalised customer services experience, so they can chat and identify with an individual. These personas are increasingly lifelike,
My favourite Saturday pursuit from the age of nine was to take what measly pocket money, bike into town, and waste it on something pointless. From magazines to milkshakes to dangly earrings that would turn my lobes green, it was a guilty pleasure. Then, aged
It's fair to say this year has been one centered around the banning of plastic bags from our communities. Closer to home, ICG Media titles Good, NZ Retail, Idealog and NZ Marketing are now being delivered in a compostable wrap by Compostic.
Australian optics retailer Dresden has opened its first Kiwi store on Auckland’s Ponsonby Rd, offering standard prescription glasses for $63. It manufactures the modular frames itself in Sydney, and has designed its system so customers can swap out their lenses into new frames themselves.
The Warehouse Group has appointed its former chief experience officer David Benattar as its first-ever chief sustainability officer. The role places him in charge of its citizenship and sustainability programmes.
Retail NZ latest report has shown that although retailer confidence has been down this year, our economy remains steady and has continued to out perform Australia.
A New Zealand honey producer has raised the stakes when it comes to protecting Aotearoa's homegrown Mānuka honey in the global marketplace.