Something has changed recently that has sent shockwaves through the marketing world. This is, put simply, that the current influencers brands are able to work with are infinitely more humanised, approachable and accessible than ever before.
Just when we all thought the Nosh saga was nearly over, a further complication rears its head. The unprofitable chain of gourmet grocery stores has been embroiled in difficulty relating to its sale by Veritas to Gosh Holdings for most of 2017.
Sir Stephen Tindall, founder of The Warehouse, is taking a year’s leave of absence as the business marks its 35th anniversary.
Kiwi menswear retailer Barkers has taken a cue from overseas retailers like Bonobos and opened a physical ‘guide shop’ location where shoppers can experience their products before ordering online. The outlet, Good Company, also offers food and beverage opportunities, plus grooming.
Even the most extravagant window display had nothing on the glittering splendour of Retail NZ’s 30th Top Shop awards. A wide range of industry participants, from sales assistants to chief executives, raised a glass to the ongoing health of the retail industry at the awards,