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HomeNEWSAdministrator of New Zealand’s largest loyalty programme names a new interim CEO

Administrator of New Zealand’s largest loyalty programme names a new interim CEO

Loyalty New Zealand has announced the role of interim chief executive officer will be taken up by its chief customer officer Dave Mansfield.

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Loyalty New Zealand has announced the role of interim chief executive office will be taken up by its chief customer officer Dave Mansfield.

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The appointment follows former CEO Stephen England-Hall’s move to Tourism New Zealand, where he’s taken up the role of chief executive.

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Chairman Phil Norman says the board is delighted Mansfield has accepted the role, which will be effective 23 March.

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“As a member of the Loyalty NZ executive team for the past three years, Dave has been a part of delivering on our purpose to connect our clients with their customers and help them win and grow,” says Norman.

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“He is well placed to lead Loyalty NZ through the period of transition while managing the delivery of major projects scheduled this year.”

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Mansfield’s career background is in market research and advertising. As chief customer officer, he has led the company’s client-related activities, including managing the account servicing and marketing services teams, as well as its in-house creative design capabilities.

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About his new position, he says: “I’m excited to be taking on the role during an exciting period of growth for Loyalty NZ.”

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“The loyalty industry is experiencing a time of change, and we are well poised to make the most of increased activity in the sector over the next 12 months.”

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This story originally appeared on StopPress.

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