Retailers have the opportunity to make their store a part of one of Wellington’s biggest tourist attractions, the 28th annual World of WearableArt Awards Show (WOW). Positively Wellington Tourism is once again inviting retailers to compete in a WOW-themed window dressing competition.
The WOW Window Dressing Competition runs for the duration of the show, from 22 September to 9 October. This year’s competition has the theme ‘sparkle’, giving shops the chance to try and outshine their fellow retailers.
The 2015 season of WOW attracted over 56,000 visitors to Wellington, presenting a brilliant chance to catch the eye of the hordes of consumers who otherwise wouldn’t get the opportunity to see some local brands. The competition is promoted through wellingtonnz.com.
Aside from the inevitable attention that will be generated from having a sparkly store front in the presence of visitors, the competition presents the chance to win spot prizes as well as the coveted People’s Choice Consumer Competition. The competition winner will receive a $500 spend by the winning consumer voter as well as a $500 voucher for a Wellington restaurant or bar of their choice.
To be in with a chance, retailers must register before 11:59pm on Sunday 10th of July.