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Data dump: The importance of a retail app

  • Technology
  • May 16, 2017
  • The Register team
Data dump: The importance of a retail app

As smartphones and the convenience of apps grow in popularity, it is important for a business to use that platform properly to target consumers. But what is behind a good mobile app?

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Shopper360: The virtual supermarket

  • Technology
  • April 12, 2017
  • Sarah Dunn
Shopper360: The virtual supermarket

Conducting market research in a real-life supermarket is full of pitfalls. It’s expensive for the supplier commissioning the research, disruptive for the supermarket, and the environment is prone to uncontrollable variables which make any results less than reliable. What if there was a digital equivalent?

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The retail yearbook
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Retail rogues
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Topshop has arrived in Auckland’s CBD, David Jones ...
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Could Kiwi shoppers go cashless?

  • Technology
  • January 26, 2017
  • Alex O'Boyle
Could Kiwi shoppers go cashless?

The idea of a cash-free society isn't exactly new. But with news that Sweden aims to become one of the world's first cashless societies, could we do the same here in Aotearoa?

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Will 2017 be the year for biometrics in the retail industry?

  • Technology
  • January 25, 2017
  • Bri Tither
Will 2017 be the year for biometrics in the retail industry?

Whether it’s fingerprint scanning, facial recognition or a ground-breaking new payment method, there are a number of ways in which biometrics technology is helping the business side of retail move forward in a new direction. Ecommerce has slowly worked its way into our daily lives, and technology now drives almost every step of the retail experience. With biometrics slowly integrating itself into a number of different New Zealand industries, the future of retail may undergo some significant beneficial changes in terms of new technologies.

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Your digital store front

  • In association with Westpac
  • January 24, 2017
  • Westpac
Your digital store front

At Westpac, we know how important it is to get your business online – but it’s also hard to know where to start! We caught up with CEO Daniel Doulton, from leading digital marketing company OraHQ, on what makes a functional and effective website, which will ultimately generate sales to keep a business ticking.

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Google dubs 2016 the year of the 'super shopper'

  • Technology
  • January 10, 2017
  • Elly Strang
Google dubs 2016 the year of the 'super shopper'

New research by search giant Google has found 2016 was a transformative year for shopping in New Zealand. The report on mobile consumers in the Asia Pacific region found smartphone adoption hit 76 percent in New Zealand, ahead of countries known for their smartphone use, such as the US (72 percent) and Japan (59 percent).

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Meet the new app that’s giving boys inspiration for their Tinder dates: Index

  • Technology
  • December 15, 2016
  • Elly Strang
Meet the new app that’s giving boys inspiration for their  Tinder dates: Index

In a time of countless listicles, city guides and review websites, an app by two 23-year-olds aims to cut through all the clutter and offer a curated guide to New Zealand’s Super City. Index, founded by George Howes and Alex Brown, is an app that profiles the top picks for cafés, restaurants, stores and even date ideas, and it’s taking off thanks to another app: Tinder.

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