IBM Watson Analytics launches new app

  • Technology
  • February 16, 2017
  • Courtney Devereux
IBM Watson Analytics launches new app

Data and visualisation service IBM Watson Analytics has launched a new mobile app intended to ‘expand and extend retail experience’. 

Watson Analytics is a smart data analysis and visualisation service on the cloud that helps just about anyone quickly discover patterns and meanings in their data – all on their own. 

Now the popular site has launched a new app for business after just two years of being open since the addition of Dewan Housing and Siemens Finance as clients. 

Retailers are jumping on the global trend of monitoring customer data to customise marketing strategies. The app lets retailers see deeper into customer habits and trends, and allows then to use that data to customise marketing and campaign strategies. 

Elcenora Martinez, Director, Offering Management, Watson Analytics, Watson Analytics for Social Media stated that the mobile app will help users find immediate answers. 

“It keeps the dialogue going so that decisions can be made and implemented faster. In a world where time is money, access to trusted, unbiased insights can increase efficiencies across organisations.”

Watson Analytics software has been available for two years, but now offers more for extending into apps for fast moving retail business’  

The app allows to retailers to upload data directly into Watson Analytics, just by adding questions into the app it supplier’s owners with instant results and insights into their own business.

Launched end of last year, the app already has just over 5000+ users internationally. 

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Kit and Ace pulls the plug on international stores

  • News
  • April 28, 2017
  • Sarah Dunn
Kit and Ace pulls the plug on international stores

Canada-based technical apparel retailer Kit and Ace dipped its toes into the New Zealand market recently, opening a series of pop-ups followed by a store in Auckland’s Britomart, which closed at the start of this year. The brand has now abandoned its international strategy, however, announcing it will shutter stores outside Canada to focus on an ecommerce strategy instead.

Read more
 
 

World retail survey indicates now is a time for transformation

  • News
  • April 27, 2017
  • Sarah Dunn
World retail survey indicates now is a time for transformation

Frequent technological upheavals have left retailers struggling with a need to constantly reinvent themselves, says global accounting firm PwC. It’s for this reason that the company has structured its 2017 Total Retail Survey around the investments retailers will need to make to remain competitive.

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Shoe queen Kathryn Wilson shares a few of her favourite things

  • Design
  • April 27, 2017
  • Elly Strang
Shoe queen Kathryn Wilson shares a few of her favourite things

The Register's sister site Idealog is in the middle of celebrating Design Month. It's picked the brains of some of the most interesting individuals in the industry to find out their favourite design-related things, their not-so-secretive side hustles and what inspires them creatively. Here's shoe designer and retailer Kathryn Wilson.

Read more
 
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Retailer Ingrid Starnes shares a few of her favourite things

  • Design
  • April 26, 2017
  • Elly Strang
Retailer Ingrid Starnes shares a few of her favourite things

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Air New Zealand’s reputation has no weak spots

  • News
  • April 26, 2017
  • Sarah Dunn
Air New Zealand’s reputation has no weak spots

The latest NZ Corporate Reputation Index has ranked our national carrier New Zealand’s most reputable company, with Toyota again coming in runner-up. This is the fourth year running that the two organisations have been in the top two.

Read more
 
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