Close
 

Farewell and thank-you to Trudy Cliff

  • News
  • October 23, 2017
  • John Albertson
Farewell and thank-you to Trudy Cliff

It is with deep sadness that we mark the death of NZ Retail's former editor, Trudy Cliff, who died at her home in Whakatane recently. She was a friend, colleague, editor, journalist, and a great breath of fresh air.

It has fallen to myself and former Tangible Media chief executive John Baker to write a few words about Trudy and we feel truly privileged to do so. John was her publisher during her later years at the magazine's helm, while I was the chief executive of the New Zealand Retailers Association until 2014. The association is now known as Retail NZ

My biggest concern in writing this tribute is getting the spelling and grammar right – anyone who knew Trudy would know that any slip ups in this area would certainly be frowned upon.

From the time she joined NZ Retail in 2002 ( at which time it was the publishing arm of  the New Zealand Retailers Association) until she left in 2015, Trudy published in excess of 150 issues, a truly magnificent record. The magazine was highly respected across the New Zealand retail and publishing market, being recognised over Trudy’s tenure with many awards and citations. This recognition was particularly amazing in 2009 when the magazine scooped the pool at the NZ Magazine Publishers Association awards with NZ Retail winning Trade/Professional Magazine of the Year and Trudy named Editor of the Year. This is what the judges that year had to say: “Trudy is forthright with opinionated ‘call-to-action’ editorials. Her magazine makes you want to be a retailer.”

Over the years she also won many international awards as editor and for the magazine she produced. In addition, Trudy was very proud of the fact that of all the profit centres within the Association’s accounts, NZ Retail under her stewardship, was the most consistent contributor to the organisation.

Her attention to detail coupled with the very high standards she set herself meant that the magazine was always “the best”. As her CEO, I had so much confidence in her ability that the first I saw of the magazine each month was the final printed product.

Trudy had a fascinating life and compared with some of her earlier exploits, producing NZ Retail was probably a little tame. Before joining us for example, she took one of the first film crews from the west into China and had numerous extraordinary escapades in Africa. And it wasn’t only her work for which she gained fame, she was once crowned “Miss Rhodesia”. Despite her interesting past she shared snippets occasionally... but only occasionally, and it is a real shame that her personal memoirs were never published. They would have been a brilliant read.

Trudy was one of those very special people who had a big impact on all around her – she was more than a colleague, she was a friend and an inspiration.

Finally, any comments about Trudy would be incomplete if we didn’t mention her dogs – she loved her beloved animals and they were a huge part of her life.

Trudy, thanks for everything - we will miss you. You were one in a million.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

 
 
 
 
 

Sneak a peek inside the February/March issue of NZ Retail magazine

  • News
  • February 23, 2018
  • The Register team
Sneak a peek inside the February/March issue of NZ Retail magazine

The latest issue of The Register's print magazine, NZ Retail, is winging its way to subscribers right now. This time, we focus on how poor waste minimisation is sending retailers slip-sliding away from consumers' good books; how to make Amazon work for you; new developments to watch across New Zealand; and retail's top five fastest-growing categories.

Read more
 
topics
Amazon Arrival
Keeping up with all things Amazon as it ...
The Retail Yearbook 2017
As we battle our way through the busiest ...
The future is bright
We spoke with four retailers in their twenties ...
Hospitality enhancing retail
Some think food and integrated hospitality offerings will ...
Spotlight on signage
At first glance, the humble in-store sign might ...
Red Awards 2016
The Red Awards for retail interior design celebrate ...
Auckland Unitary Plan
Auckland is changing. The Unitary Plan will decide ...
Sisterhood
Women in retail help one another. We spoke ...
All things to all people
Kiwi retailers share their omnichannel strategies.
How to open a store
Sarah Dunn considers what it would take to ...
Rising stars
Retail's top young achievers.
Delivering on your promises
The sale isn't over until your item is ...
Retail in heartland New Zealand
Retailers keep the regions pumping, but how strong ...
The changing face of retail
Shifting demographics are creating big changes in New ...
The retail yearbook
With the help of experts in the retail ...
Retail rogues
We put the spotlight on staff training. Jai ...
Here come the giants
Topshop has arrived in Auckland’s CBD, David Jones ...
From retail to e-tail
Ecommerce has become part of the way mainstream ...
Loyalty in the digital age
How are retailers maintaining loyalty? Sarah Dunn, Elly ...
Window shopping: A spotlight on social media
Sarah Dunn and Elly Strang look at how ...
The Innovators | In partnership with Spark Business
Technology is rapidly changing the retail industry as ...
 
 
 

Bambi Boutique: The launch that influence built

  • News
  • February 22, 2018
Bambi Boutique: The launch that influence built

Bambi Boutique is the latest venture by Auckland business tycoon, Iyia Liu, proving time and time again that influencer marketing is the key to quick growth. The Bambi Boutique launch went off without a hitch, while Liu’s influence saw the launch almost completely subsidised by the vendors involved.

Read more
 
Technology

Looking at retail inside and out: Simon Pound talks Vend, ventures and diversification

Simon Pound worked with retail tech company Vend for more than four years before shifting to become a partner at ventures start-up Previously Unavailable in ...

 
Next page
Results for
Topics
Jobs
About us.

The Register provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise
The Register

editor@theregister.co.nz

Content marketing/advertising? Email anita@tangiblemedia.co.nz or call 022 639 3004

View Media Kit

}