Punniest business names: Volume II

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  • April 26, 2017
  • Courtney Devereux
Punniest business names: Volume II

In 2014 a survey was released that said 44 percent of people were more likely to remember a business with a 'punny' name. We looked into the best businesses this year that are getting in on the pun. 

Whether you like or dislike puns it is hard to argue that they aren't memorable, or a good business tactic. According to brand research by Nectar Business, people are more likely to talk about a business name if it leaves an impression. 

Brand names are key to a businesses identity. Quirky or idiosyncratic brand names are highly suggestive and are capable of leaving strong a memory of the place. Customer associations with such brand names are often the main cause of generating recommendations.

The Register looked into some of the best business name puns two years ago. Now, we're looking into the business puns that we both love and love to hate. 

Lord of the Fries: The popular vegan and vegetarian burger joint. Oddly named after the 1950's book Lord of the Flies which involves self-governed teenage boys and, unsurprisingly, disastrous results. 

Temple of Groom: Doggy day care boutique that strives to put their best paw Ford. 

Beercycle: Bar hop with style. 

Bread Zeppelin: I could ramble on but this place is basically the stairway to heaven. 

Tequila Mockingbird: I guess there's just one type of tequila; Tequila. 

SprayLaVie: That's life. 

Live and Let Dye hair salon: *Guitar Solo*

Prints Charming: One day my prints will come. 

Pho Shizzle Vietnamese Cuisine: White translation - For Sure, food from Vietnam. 

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KFC has launched an apparel range

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  • July 13, 2017
  • Courtney Devereux
KFC has launched an apparel range

Just when you thought KFC’s marketing team were done making waves for 2017, the fast-food chain has recently dropped a clothing and accessories line.

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Nutella spreads the love

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  • June 23, 2017
  • Courtney Devereux
Nutella spreads the love

In the best thing to bless our shores since sliced bread, Nutella the world’s most delectable spread, has completed its first pop-up free breakfast store in Auckland.

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