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Watch this space: The Pie Piper and Doornuts

Home dessert delivery service The Pie Piper has combined their love of authentic food and community support within their soon-to-open flagship store. The original home ...

 
 

Merchant 1948 staff stories: Tory and Perri

  • News
  • April 17, 2017
  • Merchant 1948
Merchant 1948 staff stories: Tory and Perri

For its autumn ad campaign, Merchant 1948 got up close and personal with its staff. In images and words, the Kiwi shoe retailer formerly known as Overland shared what kind of people its staff really are, and explored the relationships they share with their loved ones. We're sharing the best of these stories - this one's about Tory Tiopira from Merchant 1948's Sylvia Park store, and his best friend Perri Exeter.

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Merchant 1948 staff stories: Marcel and Astrid

  • News
  • April 14, 2017
  • Merchant 1948
Merchant 1948 staff stories: Marcel and Astrid

The newest campaign from Kiwi shoe retailer Merchant 1948, formerly known as Overland, features its staff at front and centre. The autumn campaign includes images of key staff and stories about their relationships with people close to them. We're sharing a selection of the best stories - this time, it's creative lead Marcel Sparrow and his mother Astrid Sparrow (who, reportedly, disapproves of Marcel's beard).

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More than just a business: The Women's Bookshop

  • Opinion
  • April 13, 2017
  • The Register team
More than just a business: The Women's Bookshop

As the Auckland Writers Festival draws near we talked to Carole Beu, owner of The Women’s Bookshop, a store that has continued to thrive in its physical space while holding true to its core values.

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Zambesi matches high fashion with high tech for Huawei

  • Design
  • April 13, 2017
  • StopPress Team
Zambesi matches high fashion with high tech for Huawei

Technology and fashion are in some ways natural bedmates in the sense that they both focus on pushing the bounds by introducing trends or products the public might not yet be ready for. And for the launch of the new Huawei P10, Pead PR worked closely with clothing company Zambesi to bring these two worlds even closer together by orchestrating an avant-garde fashion show.

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Procter & Gamble battles low growth with innovation

  • News
  • April 12, 2017
  • Sarah Dunn
Procter & Gamble battles low growth with innovation

Falling sales in New Zealand have led US consumer-goods giant Procter & Gamble to overhaul its approach to the Kiwi market. Managing director of P&G New Zealand and Australia, Antoine Brun, shared how the company plans to lure customers back by boosting retail innovation.

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Merchant 1948 staff stories: Tash and Kenny

  • News
  • April 12, 2017
  • Merchant 1948
Merchant 1948 staff stories: Tash and Kenny

For its autumn campaign, the shoe retailer formerly known as Overland has put its staff well and truly under the spotlight with a series of articles and photoshoots. The Overland Footwear Group says the campaign is part of an ongoing strategy for the team as it takes the time to reflect on the shifting nature of local (and international) retail and what it means to be a business today – especially a family owned and operated one. We're sharing some of the most touching staff stories - first up, that of Riccarton store manager Natasha (Tash) Fiatupu Levi-Levi and her partner Disciple Kenape “Kenny” Opeta Feterika.

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Shopper360: The virtual supermarket

  • Technology
  • April 12, 2017
  • Sarah Dunn
Shopper360: The virtual supermarket

Conducting market research in a real-life supermarket is full of pitfalls. It’s expensive for the supplier commissioning the research, disruptive for the supermarket, and the environment is prone to uncontrollable variables which make any results less than reliable. What if there was a digital equivalent?

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How to let a customer down

  • Opinion
  • April 10, 2017
  • Sarah Dunn
How to let a customer down

Since The Australian’s smashed-avocado column, no conversation about avocados is complete without a side of generational conflict and a sprinkle of horror at the housing crisis. Sarah Dunn tried to beat the system by buying an avocado tree, but her plan didn’t go as expected.

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